GOP by Prof. Kamel Jedidi, Columbia University, New York

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Prof. Kamel Jedidi (John A. Howard professor of Marketing at the Graduate School of Business, Columbia University, New York) visited IIPM Bhopal and delivered a lecture to students on “Customer-Centric New Product Development”.

Event Overview: with respect to its Global Outreach Program (GOP) a Guest Lecture has been organized by Planman HR Chief Executive Forum & IIPM Bhopal on Friday, April 22, 2011 at IIPM Bhopal where Prof. Kamel Jedidi (John A. Howard professor of Marketing at the Graduate School of Business, Columbia University, New York) delivered a lecture to students on “Customer-Centric New Product Development”.

In this lecture, he focused on various aspects of developing innovative products and services. He discussed the challenges of bringing to market elegant and efficient solutions to strong consumer needs; various steps of innovation process and state of the art frameworks, concepts and tools used by innovative companies to ensure new product success; different ideation templates and so on. The program aimed to provide the students an insight of identifying growth opportunities and generating new product ideas at the same time bringing the voice of customer in product design.
The Guest Lecture was highly motivating and inspiring to all students. All students actively participated in session and thus gained a lot of knowledge on Customer-Centric New Product Development. Prof. Jitendra Singh Chouhan (Associate Dean, IIPM Bhopal) felicitated Prof. Kamel Jedidi with a bouquet and a momento at the beginning and the end of the session respectively.

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IIPM Chandigarh students participate in live show 'Pride Of The Cricket Cup' on NDTV 24x7

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IIPM Chandigarh Participated in the live show called Pride Of The Cricket Cup which got telecasted in NDTV 24/7, where in 30 students from the fall winter batch (MBA) had participated on 30th March 2011 and 30 students from the Fall Winter and Spring Summer batch (BBA) had participated on 31st March 2011.

Students were all exited to meet the pioneers of cricket - Sunil Gavaskar, Ajay jadeja and Dean Jones. It was a great experience for one and all... Most of the queries for the discussions were put forward by IIPM Chandigarh students and not only this they were the ones who also cheered team India by singing a song.

The questions they asked were , since shahid afridi is performing consistently in world cup and is the leading wicket taker what should be Indian strategy to win against Afridi who should play like hell to win this match , its being said that Pakistans batting is weak and Indians bowling is weak what is the effect of this weakness in todays India VS Pakistan match.

It was overall a great experience and students look forward to participate in more up coming sessions

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GOP on Global Trends in International Governance by Prof. Dennis Chookaszian from Columbia Business School – IIPM Chandigarh...

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IIPM Chandigarh organized a Global Outreach Program on Global Trends in International Governance on 12th April and the guest of honor was Prof. Dennis Chookaszian from Columbia Business School.

Prof. Chookaszian is currently the chairman of FASAC (Financial Accounting Standards Advisory Council) which provides guidance to the FASB (Financial Accounting Standards Board) on accounting matters. He is also a member of the FCAG (Financial Crisis Advisory Group) which is the international commission that was created to develop recommendations to solve the financial reporting problems associated with the current economic problems.

During his career, he has served as a director on the boards of ten publicly traded corporations. He is currently a director of the Chicago Mercantile Exchange, the world’s largest derivatives exchange, Career Education, a private post secondary education provider, Loop Net, an internet based commercial real estate listing service, Ins Web, an internet based insurance purchasing service, and MacDonald Dettwiler, an information services company. He has also been a director of a number of private corporations and has served as an arbitrator in ten diverse cases.

Professor Amit Baruah, Dean IIPM Chandigarh threw a light on evolution of management practices in India and its applicability to the Indian Business Environment along with the factors affecting the same.

The program was attended by IIPM Chandigarh students and eminent individuals representing corporate houses like Quark, Videocon, People Factor, Tata Tele Services, Realtime Management, DLF and SBI who desire to advance to top management positions. The session also focused on the evolution of management practices in the United States and the applicability to the Indian business environment. Further the manner in which its applicable to both public and private corporations and not for profit organizations. The differences in corporate governance in other countries, as well as current trends in corporate governance, was also discussed. It was a very enriching sessions for both the corporates and the student fraternity.

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